Red Dot 2018 Design Award to Valtra A4 Series
Valtra’s newest model series, Valtra A4, has won the Red Dot 2018 Design Award in the category ‘Commercial Vehicles’. This award is a continuation to Valtra’s success in the world´s most famous and prestigious design award competition in which Valtra was recognized also in 2016 and 2017. The Red Dot Design Award recognizes the high-design quality of the A4 Series tractor.
The brand new design of the A4 Series is following the award-winning styling of the 4th generation of N and T Series where the technical innovations and the new design language have been brought together. The purpose-built and durable A4 Series with a modern styling is truly a versatile tool designed to boost the efficiency of farmers, contractors and municipalities alike. The new cab is stylish, quiet and spacious, also driving comfort, ease of use, ergonomics and safety are paramount.
ED Design has been working as Valtra’s industrial design of partner of choice for decades. The new A4 Series is the latest fruit of the partnership.
The Red Dot Design competition is one of the largest and most respected design competitions in the world. More than 6,300 submissions from 59 countries entered this year’s contest and were evaluated by a jury consisting of 40 independent design experts from around the globe. The Competition was launched in the 1950s and awards are given in three categories: Product Design, Communication Design and Design Concept. This year’s Red Dot Design Award will be presented on July 9 at the Aalto Theatre in Essen, Germany.
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